Communication theory was proposed by S. F. Scudder in the year 1980. The purpose of communication is to elicit action, inform or to express a certain point of view. The communication process is the steps we take in order to achieve a successful communication. Communication is the key to the Directing function of the management. This network channel of communication is open to all members of the group. Communication is a dynamic process, that is, it grows and develops. Assumptions and Perceptions 7. Plants communicate their need to be taken care of and watered immediately through visible changes in the colour of the leaves, and the falling of leaves and flowers. Here, both sender and receiver are known as communicators and their role reverses each time in the communication process as both processes of sending and receiving occurs at the same time. Transactional model of communication is the exchange of messages between sender and receiver where each take turns to send or receive messages. Models of communication are conceptual models used to explain the human communication process. It states that all living beings existing on the planet communicate although the way of communication is different. among the people to reach a common understanding. Effective Communication 6. The following are some of the important definitions of communication. Under star communication network all members of the group communicate with each other and exchange information. Meaning 4. Two Way Process and … Elements 8. This network is a must for group communication or where teamwork is involved. It also helps management in making and implementing decisions in time. ADVERTISEMENTS: The Backbone of International Business is Communication, Let us now Discuss in Detail with the help of communication flowchart:- 1. Communication acts as a lubricant and keeps all the individuals working in line with the expectation of top management. Often categorized as a “soft skill” or interpersonal skill, communication is the act of sharing information from one person to another person or group of people. The members communicate with each other without hesitation. To influence an audience or listener, whether in a formal or informal setting, incorporate the five C's great leaders exhibit with their communication into your own communication … 1.2 Definitions of Communication Different scholars have defined communication in different terms. Communication Process The communication process consists of several components. According to Newman and Summer, • “communication is an exchange of facts, ideas, opinions or emotions by two or more persons” Communication • is also defined as intercourse through words, letters, symbols or … The Need Factor 5. Communications is fundamental to the existence and survival of humans as well as to an organization. Communication skills are vital to a healthy, efficient workplace. Functions of Communication 3. Communication may be intentional or unintentional. Other means are telegram, telephone, telex, fax, e-mail, radio, television, newspapers, etc. There are many different ways to communicate, each of which play an important role in sharing information. The first major model for communication was developed in 1948 by Claude Shannon and published with an introduction by Warren Weaver for Bell Laboratories. Communication is a two-way process, that is, feedback from the receiver to the sender is an essential component of communication. The Communication and Mis-Communication 9. Letters are the most common means of communication. Communication is the sending and receiving of spoken or written messages between people and places. Introduction to Communication 2. 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